AXS Investments

Alternative Investments: eBook and ETF webpage

Empowering investors with clarity, understanding, and strategic insight with graphics that visualize market concepts.

The cover and a spread from an financial services eBook
A mockup of a ipad and iphone showing a webpage from AXS Investments

The challenge was to craft an educational resource that not only explained inflation's nuances but also equipped investors with actionable strategies. By leveraging visuals and intuitive design, abstract theories were transformed into accessible insights, ensuring the eBook resonated with a wide audience.

Two brochure pages, one showing Components of Inflation, and another showing Causes of Inflation.
A spread from a financial services ebook showing two concept graphics
A unique bar chart visualizing Winning and Losing Equity Sectors during times of inflation.
A bar chart visualizing how stock beat inflation from 1926 to 2022.
A unique bar chart visualizing inflation from 1946 to 2008.
A stylized pie chart showing an hypothetical example of principle growth over 10 years.
Two line graphs, one showing annual inflation rate from 1940s to 2020s.
Two pages from a financial services ebook mocked up on an ipad
Three sections of the web page mocked up on three iphones.

The eBook emerged as a powerful educational tool, arming investors with essential knowledge and strategies for navigating inflationary times.

Its insightful content and intuitive design resonated with readers and positioned AXS as a thought leader in investor education. These achievements underscored the effectiveness of the design solution in driving tangible results.

The eBook earned Silver: Digital Collateral-B2B, Financial Institution category at the 2024 Financial Communications Society Portfolio Awards