Sales & Event Promotion

Provasi

Provasi Capital Partners

Specialized Investments: Sales & Event Promotion

In less than 60 days, a full suite of branded trade exhibition components are designed, manufactured, shipped, and installed within the production deadline.

The conference banners for Provasi Capital Partners composed with the new logo and brand graphics.
Two conference and events banners for Provasi Capital Partners with the new brand and logo.
Branded Provasi capital partners conference and event components - tables, banners, back-drops, installed on the floor of a conference room.
A mock up of an iphone showing Provasi Capital Partners branded booth location and info screen.
A Provasi capital partners ad and mobile screen for an annual financial services conference.

For Provasi's debut trade show, their booth was designed to reflect the brand’s mission of providing open access. It featured work surfaces that encouraged engagement with Provasi's leadership and removed barriers to interaction.

The decision to attend the show was made last minute, allowing little time for large-scale booth production. The solution was to use pre-manufactured components that could be easily and inexpensively customized with branded content. This approach enabled quick production, efficient shipping, and easy installation.

AT&T Business

Technology: Client and Partner Communications

Edge-to-edge technology is the theme that wraps around a two-level exhibition experience at the National Retail Federation annual conference.

AT&T Business booth with digital screens and signage, showcasing a modern design for retail transformation.
Two branded exterior panels of the AT&T Business conference and event booth.
A mockup rendering view of the AT&T Business conference and event booth
Two panels from the interior of the AT&T Business conference and event booth, showing images of customers and the location of video screens.

The Edge-to-Edge theme was applied across multiple brand touchpoints, with key messaging statements typeset to extend to the edges of their containing space. Typography was styled so that the text often reached the left, right, or more frequently, both edges, creating a visually engaging and cohesive look.

The AT&T Business Summit digital playbook cover, shown on an ipad screen.
One of the pages from the AT&T Business Summit playbook showing attendee links and tools.
The Top Attractions page of the AT&T Business Summit digital playbook.

Attendees of the annual Summit were provided a digital Playbook that included access to all run-of-show events, conferences, roundtables, guest speakers, appointment scheduling, and networking opportunities. Made available upon registration, this digital platform facilitated easy distribution and high usage. It allowed for quick updates and broadcasts of any changes.

ArtCentre of Plano

Not-for-profit Event Design

The ArtCentre of Plano, Texas, inspires, supports, and promotes excellence, diversity, and vitality in the arts and arts education in the community.

The cover and a spread of the branded ArtCentre of Plano sponsorship opportunities brochure.
The printed invitation, front and back, and digital display assets for the annual For the Love of Art ArtCentre gala.
The For the Love of Art event creative shown on a social post, event program, and Save the Date post card.
Three "slim jim" brochures promoting ArtCentre of Plano membership and facility rental opportunities.
The logo and three gallery posters to promote the annual Texas Sculpts exhibition hosted by the Artcentre of plano.

Fundraising is a daily priority for any non-profit, including the ArtCentre of Plano. Successful approaches include an annual arts celebration gala, ongoing relationships with the business community, and exhibition sponsorships.

Exhibition and event graphics, as well as sponsorship collateral, are designed to highlight the benefits of sponsorship while emphasizing the organization's brand personality.

The Hendrick Foundation

Not-for-profit Event Design

Supporting economically insecure students who persevered to overcome adversity and who are motivated and academically capable of successfully earning a college degree.

A trifold brochure for the Hendrick Scholarship Foundation. The left panel shows statistics about student success and financial aid awards, including over $1,000,000 awarded, and highlights of educational support services. The center panel describes unmet needs in education and how the foundation assists through scholarships and support activities. The right panel displays a smiling graduate with a diploma, emphasizing the mission to assist Plano ISD graduates to achieve success through education, with the tagline "More than a degree. Changing lives."
Event invitation and promotional material from the Hendrick Scholarship Foundation, featuring details about the 'Growing Our Legacy' event, including time, location, and program schedule, with images of graduates and a mission statement.
A teal and maroon folder with educational content, featuring text about success through overcoming adversity, a pie chart, and a student's profile picture.

A range of print collateral is used for outreach to potential sponsors, donors, tutors, and students. All communicate the mission of the Foundation and outline how individuals and the community can contribute to, and support, all their education initiatives.